What is Public Relations (PR) Management:
Public Relations (PR) management is the strategic communication process that builds mutually beneficial relationships between organizations and their publics. It encompasses various activities aimed at shaping public perception, maintaining a positive image, and managing crises effectively.
One of the primary functions of PR management is to create and distribute compelling narratives about the organization, its products, services, or initiatives. This involves crafting press releases, organizing events, and leveraging media opportunities to garner positive publicity.
Public Relations Management
- Strategy Development
- Crisis Communication
- Stakeholder Engagement
- Media Relations
- Brand Reputation
- Content Curation